Farmers today are under increasing pressure to produce higher yields, while soft commodity prices are forcing them to lower costs. In order to achieve this, farmers need a farm management software that helps them leverage their farm data into timely decisions that save money and maximize profits on the farm. This is especially important as growers move toward more and more precision agricultural practices on their farms.
Precision Agriculture is a data-driven approach to farm management that can improve farm productivity and yields, thereby increasing the overall profitability of farming. It also helps reduce the need for inputs such as water and artificial fertilisers and pesticides, thus reducing the environmental footprint of farming.